Business development > Market test
This service is very interesting to evaluate the French market demand, thanks to the representativity of companies’panel in a quick and realistic manner.
Indeed, this service is an excellent tool to confirm your marketing forecast and strategic decisions.
Duration: 2 months
Mission’s objectives :
- First approach of the French market with a panel of prospects before deciding a permanent commercial presence on this maket
- Quick and realistic evaluation of the French market potential
Key assets:
- Quick cycle of actions yielding to valuable potential evaluation
- Experience of GALIXIA’s consultants on the market to guide you
- You avoid missunderstandings caused by the difference of language and culture between a French buyer and a foreign seller, a major cause of early failure despite a competitive offer.
Taks description:
- Company targeting and right person identification for business relations (Procurement Dept, Design Office...)
- Identified person (by the customer) reach to present your products/services by business development professionals
- Information feed back on the interest of the reached prospects
- First business development evaluation: opportunities frequency, potential amounts, business process, selection process, competitors presence, etc…
- Meetings seting-up (possibly between you and the prospect)
- Cotations transmissions
- Exhaustive report of contacts with complete coordinates and comments